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Business Automation vs Process Automation
Process automation focuses on automating individual tasks or procedures, like sending an email when a form is submitted. Business automation is broader: it's about creating connected systems where tools share data automatically, workflows span multiple processes, and the overall operation runs more efficiently. Process automation is a component of business automation.
How it relates to business automation
Many businesses start with process automation, automating individual pain points as they encounter them. Business automation is the next level: stepping back to design how all your processes and tools work together as a unified system. The difference is between fixing individual problems and building operational infrastructure.
When you might use it
Start with process automation when you have specific, isolated bottlenecks that need immediate relief. Move toward business automation when you notice that your individual automations don't talk to each other, when you're maintaining dozens of disconnected workflows, or when you're still doing manual work to connect automated processes.
How OpsWork can help
We help businesses move from scattered process automations to cohesive business automation. This means auditing what you have, identifying gaps and redundancies, and designing systems where data flows naturally between processes. The goal is one connected operation, not a hundred separate automations.